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Email Notifications Overview

StudioBase automatically sends emails to keep you and your guests informed about bookings, class changes, and account activity. This guide covers every email type and when it's triggered.

Guest Emails

These emails are sent to clients who book classes at your studio.

Booking Confirmation

Sent when a guest completes a class booking (after Stripe payment succeeds). Includes:

  • Class name, date, and time
  • Duration and price
  • Instructor name (if assigned)
  • Location (if set)
  • Cancellation policy details (if configured)
  • Link to manage the booking

Booking Cancellation

Sent when a guest cancels their own booking. Includes:

  • Class details and original booking info
  • Refund amount (after any penalties)
  • Penalty breakdown (if no-show or late cancellation penalties apply)
  • Cancellation reason

Class Cancellation

Sent to all booked guests when you cancel an entire class. Includes:

  • Class details and original booking info
  • Full refund amount (class cancellations always refund in full)
  • Your cancellation reason

Booking Moved

Sent when you move a guest's booking to a different class. Includes:

  • Original class details
  • New class details (date, time, instructor)

Class Reminder

Sent 24 hours before class to all booked guests. See Class Reminders for details.

Authentication Emails

These emails support guest sign-in for the booking portal.

EmailWhen SentExpires
Magic LinkGuest requests passwordless sign-in30 minutes
OTP CodeGuest requests a one-time passcode10 minutes

Authentication emails are required and cannot be disabled. They are essential for account security.

Studio Owner Emails

These emails are sent to you (the studio owner) about your StudioBase account.

Subscription & Billing

EmailWhen Sent
Subscription CreatedYou start a new plan
Subscription UpdatedYour plan changes (upgrade/downgrade)
Subscription CanceledYour plan is canceled
Payment SucceededA billing payment processes successfully
Payment FailedA billing payment fails

Subscription and billing emails are always enabled and cannot be turned off. They're sent from billing@studiobase.org.

Account Emails

  • Account Updated — Sent when your account details change (disabled by default, toggle in Notification Settings)
  • Email Verification OTP — Sent during signup to verify your email
  • Password Reset OTP — Sent when you request a password reset

Privacy & Account Deletion Emails

These emails are sent when anyone uses the self-service privacy tools at studiobase.org/privacy/manage:

  • Privacy Verification — Confirms a data export or deletion request
  • Account Deletion Verification — Confirms a studio owner account deletion request
  • Account Deletion Confirmed — Final confirmation that deletion is scheduled

Insight Emails

StudioBase can send automated outreach emails to your guests based on booking patterns:

  • Win-Back — Reaches out to guests who haven't booked recently
  • Cancellation Outreach — Checks in with guests who have a high cancellation rate
  • Almost Regular Encouragement — Encourages guests who are close to becoming regulars (3+ classes per month)

These are triggered by the Insights system when actionable patterns are detected.

Controlling Notifications

You can enable or disable most notification types from Settings > Notifications. See Notification Settings for a full walkthrough.

What you can toggle:

  • Booking confirmations, cancellations, and class cancellations
  • Class reminders
  • Account update notifications

What's always on:

  • Authentication emails (OTP, magic links)
  • Subscription and billing emails
  • Privacy verification emails

Email Delivery

All emails are sent from:

Emails are processed through a queue system that handles retries automatically. If an email fails to send, it will be retried up to 3 times before being marked as failed.

Need Help?

Contact support@studiobase.org for email delivery questions.

Last updated February 7, 2026